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Content Marketing Techniques

Content Optimization and Planning:

“Content Marketing Techniques & Strategies are skills that’s in high demand in now a days, but finding resources to learn it is difficult – Learn how to create an effective content strategy so that you can build an online audience presence with the our Content Marketing Techniques & Strategies.”

Content Marketing Techniques & Strategies includes Content Optimization process, by which a content writer can use variety of techniques to improve Google’s search results ranking of a web-page.

As per Google’s constant algorithm changes, SEO is no-longer just increasing visibility in SERPs. It’s about having unique & relevant content in your web-page, that answers to search queries and engages visitors for long time.

Google always rewards great content by providing higher search rankings in SERPs and more traffic, and also provide some additional opportunities to convert visitors into your regular customer.

Content-Marketing-Optimization-Techniques-Strategies

Content Marketing Techniques & Strategies:

 At the time of Content Writing, Optimization or executing Content Marketing Techniques, We should take-care of such points given below:

  • Always Write content which you are sure can help readers to solve their problems.

  • Identify which content works to attract the visitors most likely.

  • Write unique content, not content that you have copied from or Content already exists in other sources.

  • Avoid plagiarized content. If a portion of content you written exists at other sources, try to make in some different sentence format as much possible.

  • Write content frequently with substantial information. A good content should be around of 450 to 600 words.

  • Logically arrange content into headers, paragraphs, and even in bulletined/numbered format to improve readability of your content.

  • Add clear, original and relevant images in your content. Images can help a user to understand complex topics.

  • Add originally made video content. A video content can make a topic easily understand, that still an image can’t. Sometimes this is necessary. Most of the time it is not.

  • Read content twice before publishing, to check errors such as, spelling, punctuation and further inappropriate sentences.

  • Observe writing styles for better readability. Long sentences can be hard to understand. Use periods, commas, and other proper punctuation.

  • Optimize content in real time with goal-oriented recommendations, covering keywords, word count, headlines and Google+ authorship integrations.

  • Don’t forget to look-up, if you have added your targeted keywords into your content naturally. This is easy if you’ve already formulated your post title carefully. This is because it’s very likely you will repeat the title keywords in your content. If you don’t have the keywords targeted by your title in your content, then maybe the content is not directly related to your post title. This can cause a high bounce rate for visitors coming from search engines.

 

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