Increase Web site Traffic?
How to increase Web site Traffic: Generally, Traffic is determined as the number of visitors visit to my web-pages. Basically Web-traffic is popularity of a website or individual page or sections within a site. This can be done by viewing the traffic statistics found in the web server log file, an automatically generated list of all the pages served.
Web traffic is measured by the following types of information often collated, while monitoring a web traffic:
The number of visitors.
The average number of page views per visitor – Indicate, average visitors visit internal pages, possibly they like or find it useful.
Average visit duration – Total time of a user’s visit. As a rule, more time they spend the more they’re interested in your product/services.
Average page duration – How long a web-page is viewed for. The more internal pages viewed, the better it is for a company.
Domain classes – All levels of the IP Addressing information required to deliver Web-pages & content.
Busy times – The most popular viewing time of the site would show when would be the most ideal to perform promotional campaigns & maintenance.
Most requested pages – The most popular pages.
Most requested entry pages – The first page viewed by a visitor and also shows which pages most attracting visitors.
Most requested exit pages – It could help find bad pages, broken links or the exit pages may have a popular external link.
Top paths – Sequence of pages viewed by visitors from entry to exit, top paths identify the way most customers go through the site.
Referrers – A host can track the source of the links and determine which sites are generating most traffic for a particular page.
Increase web-site traffic is more important, as you can’t have conversions without visitors. “Web-site Traffic x Conversion = Results”.
Different types of traffic?
Direct traffic – Visitors who visited the site by typing the URL directly into their browser. ‘Direct’ can also refer the visitors who clicked on the links from their bookmarks/favorites, untagged links within emails, or links from documents that don’t include tracking variables
Referral traffic – Visitors referred by some other websites through a links.
Paid Search traffic – Visitors reach your site through an Ads you are paying for or It’s traffic you purchase(via pay-per-click ads from search engines).
Social media traffic – Visitors referred from social media sites(facebook, twitter, linkedIn etc.) by implementing Social media marketing strategies.
Keywords Match traffic – Visitors enter the exact keywords that any business targeted, e.g.”keyword: digital marketing training in Delhi”.