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ON Page vs OFF Page seo techniques

SEO Onpage Offpage Techniques

SEO (search engine optimization): Basically, it cover On-Page Optimizations and Off-Page Optimizations or Promotions of a website.

ON Page vs OFF Page Optimization:

SEO Onpage Offpage Techniques, On-page cover all those activities performed in a web-page to optimize as per search engines guidelines. Or we can say, It refers to how well your website’s contents is presented to search-engines, it’s a methodology of making a site as per search engine norms or structured in a well manners (such as Website architecture & design, URL structure, Keywords targeted, Tags optimized, Web-page Content optimized, Image & links optimized etc.) fully perfect, functional, or effective as much possible.

In the other hands, Off-page optimization is publicizing of product & services, or venture so as to increase sales revenue and also to increase public awareness, by implementing Link Building Strategies (such as through Search engine submissions, by Directory submissions, Articles submissions, Classified Submissions, Local site listing, Press release promotions, File sharing(images/videos/PPTs/), And also through some other activities such as Blogging, Business reviews posting, Social media promotions, etc.)

Conclusion: Proper On-page & Off-page optimization work will increase web-ranking and give a better position to your website in SERP as well as increase web-traffic(visitors) on your website.

seo onpage offpage techniques
                                                                          “seo onpage offpage techniques”

Importance of On-page optimization in SEO:

While talking about SEO Onpage Offpage Techniques we can say that, On-page cover all those activities performed in a web-page to optimize as per search engines guidelines. Or it’s a methodology of making a site as per search engine norms (such as Website architecture & design, URL structure, Keywords targeted, Tags optimized, Web-page Content optimized, Image & links optimized etc.) fully perfect, functional, or effective as much possible.

On-Page Activities Checklist:

  • Website SEO analysis
  • Keywords Research & Analysis
  • Competitor Research & Analysis
  • <Title> Tags Optimization
  • Meta Tags Optimization
  • URL Optimization
  • Anchor Tags Optimization
  • ALT Tags Optimization
  • Heading Tags Optimization
  • Finding Canonical Issue
  • Canonical Tags Implementation
  • Content Development Check
  • Find & Resolve Keywords Placement & Density
  • Blog Page Creations & Optimization
  • Find & Resolve Errors (404/ Broken links etc.)
  • Redirection (If needed (301/302))
  • Robots.txt
  • Sitemaps
  • RSS Feed Implementations
  • OG Tags executions
  • Twitter Card executions
  • Google Site Verification (Account Setup)
  • Tracking Code Implementations (Account Setup)

Importance of Off-page optimization in SEO:

While talking about SEO Onpage Offpage Techniques we can say that, Off-page SEO is most important activity in SEO, just because it helps us to increase in web traffic and generate more potential lead for our business.

Basically, It’s publicizing of a Business/organization’s product & services or venture so as to improve in sales revenue and also public awareness of a business (product & services), by implementing effective Link Building Strategies (through Search engine submissions, Directory submissions, Articles, Classified Ads, Local business listing, Events or Press release promotions, File sharing (images/videos/PPTs/PDF), And through Blogging, by Business reviews, Social Media, etc.) and so on..

Off-Page Activities Checklist:

  • Search Engine Submission
  • Local listings / Google Map Listing
  • Directory Listing
  • Business Listing
  • Social Media Engagements
  • Social Bookmarking
  • Article Submission
  • Blogs/ Guest posting
  • Blog Commenting
  • Forum Submission
  • Press Release Submission
  • Classified Ads Submission
  • Question Answer Submission
  • Video Sharing
  • Banner/ Image Sharing
  • Infographics Submission
  • Document Sharing
  • Online Reputation Management
  • Link Exchange
  • Link Baiting
  • Cross linking

 

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7 comments

  1. Everything is very open and very clear explanation of issues. was truly information. Your website is very useful. Thanks for sharing.

  2. Thanks for another magnificent post. Where else could anyone get that type of info in such a perfect way of writing? I have a presentation next week, and I am on the look for such info.

  3. Hi Ashwani Aalok,

    I saw you tweeting about seo and I thought I’d check out your website. I really like it. Looks like Business Ranking has come a long way!

    You should consider installing an SEO plugin like Yoast or something, theres loads of good free ones.

    Keep making great stuff!

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