Search Engine Optimization (SEO) Starter Guide for Beginners
Who is this guide for?
This guide will help you to understand, what is search engine and how it works? By using this guide anyone can easily able to understand and implement SEO in their sites and gain search engine rankings.
Let’s see what Google’s concern on this topic:
As per Google Webmasters team, if you own, manage, monetize, do blogging or promote online contents via Google Search and wants to make your site/content visible on Google Search, this guide is meant for you.
You might be the owner of a growing business, or the webmaster of dozens of sites, or a blogger, or the SEO specialist in any Web agency or a (Do-It-Yourself) DIY SEO ninja and passionate about the mechanics of Search Engine: this guide is meant for you, you’re at right place.
If you’re interested in having a sound knowledge of the basics of SEO according to our best practices, you are indeed at the right-place.
This SEO guide won’t provide any secrets that will automatically rank your web-page to the #1st page of Google by the night (sorry!), but following the best practices outlined here will hopefully help you to make your site easier for search engines to crawl, index and easily understand your web content.
Search engine optimization (SEO) is often about making modifications to parts of your website by following Search Engine’s guidelines. When viewed individually, such changes might seem like incremental improvements, but when combined with few other optimizations, they could have a good noticeable impact on your website’s user experience and best performance in organic search results. You’re likely already familiar with many of the SEO topics, because they’re essential ingredients for any web-pages, but you may not be executing the most out of them into your site.
You should optimize your website content to serve your users’ needs and wants. Search Engine is one of those users, which helps other users discover and understand contents that you provide through your blogs or website.
Search Engine Optimization is about helping search engines like Google and its partner sites to understand contents present in your website or blogs. Your site may be single page site or multiple pages, on small-scale or on large-scale and display vastly different-2 web contents, but the optimization topics we discuss should apply to all sizes of the sites, blogs and even on different types.
We hope you will enjoy to learn about SEO content that we writing and we love to hear your feedback, integrate your feedback in comment section.
SEO (SEARCH ENGINE OPTIMIZATION)
SEO (Search Engine Optimization): Introduction to search engines, web traffic, and keyword integration, on page and off page optimization.
SEO (Search Engine Development) is the term used to depict the marketing method of setting up a site to upgrade its possibilities of being positioned in the top consequences of a web index. This course gives you a thorough comprehension of the standards of Search Engine Optimization and shows how to execute these systems and begin to get your site to #1 in Google.
In the wake of going through this course, members will have an unmistakable comprehension of what they need to do to execute a brilliant SEO technique for your business. You will see how Google and the other internet searchers work and be in a position to begin the procedure of getting your site to #1 in Google.
INTRODUCTION TO SEO
What Is SEO:
SEO stands for “Search Engine Optimization”, which means optimization of a Websites using some set of techniques & tactics to get free traffic by listing some major search engines, such as Google, Yahoo, Bing etc. Only an optimized site will ensure that your site becomes the best representation in internet market.
SEO is an amazing marketing technique to generate quality leads, which will be very helpful in growth of a business. In online marketing, SEO is a comparatively cheap process of promotion for your business with high ROI (Return on investment).
Offline or traditional advertisement will achieves short-term goals while SEO helps in achieving long-term goals with huge returning visitors or customers. Through Internet marketing we can reach out to the potential customers quickly.
How SEO is important in Digital Marketing:
Actually, It’s base concept of internet marketing. i.e. as before building a house/building we ensure that the base(nib) is strong or not, because a base can only make a building to stand. same as a building, SEO is the base of digital marketing.
Six out of 10 organizations are planing to increase spending on Search Engine Optimization Day by Day, demonstrating how important search-engine results can be for driving traffic to your website.
And in the other hand, Search Engine Optimization spending priorities have changed because of the changing in search engines (Google and Bing) guidelines. Both search engines have updated their algorithms to flush all low quality websites out of their top rankings. Now it’s the right move for Google and Bing users, as well as for their consumers.
Now, any business can compete for search-engine on basis of their quality not on who has the biggest marketing budget.
Through Search Engine Optimization, you can:
Boost sales & generate high revenue
Improve SERP (Improve Search Engine Ranking)
Cost effective & better ROI
Create positive impression
Build trust & credibility
Attracts Relevant Traffic With High Potential Conversion..